Glimpse is a global self-service human response platform powered by AI. We focus on language, emotion, and sentiment — sorted and analyzed in real-time and over time. We provide actionable insights and content for marketers, communicators, and creators.
Tune in regularly to read about what's happening here at Glimpse, the latest in industry news, analysis of our "Insight of the Week", and tips to generate meaningful insights.
This Week at Glimpse 📣
The Power of Glimpse Agile Sentiment Trackers
Understanding the underlying emotions, sentiments, and top-of-mind awareness that drive purchase intent is important for any organization. Understanding how–and why–emotions and awareness evolve over time is even more important.
Glimpse enables you to get a custom sentiment tracker up and running in hours, targeting any audience relative to any brand, product, or topic. By leveraging the power of our generative AI-powered dashboard, we offer a simpler, faster, and more cost-effective solution compared to other first-party trackers in the market.
Say you already have a brand tracker up and running. When the CEO asks why numbers are fluctuating and what should be done, context is everything. Our human insights platform provides valuable explanatory power, using the power of open-ended responses, coded and analyzed instantly with generative AI, to understand why.
With Glimpse, you can gain real-time, actionable insights into the evolving landscape, enabling you to make informed decisions and effectively engage with your audience while staying ahead of the competition.
Plankton versus Rihanna, AI Voice Replication, and Lessons for the Future Regulation of AI
In more serious news, Glimpse is ready to weigh in on the The Plankton versus Rihanna AI debate, which has emerged as a viral TikTok phenomenon and sparked widespread discussions about the ethics of AI Voice Replication.
Check out the Insight of the Week section below to learn who won!
Looks like the next generation wants in! Thanks to the AI mania occurring on social media, students are getting inspired to study computing. This BBC article demonstrates how increased awareness means more hands on deck when it comes to improving computer technology
Introducing the Plankton versus Rihanna Showdown, a viral TikTok debate that not only entertained millions but also ignited a fierce discussion about property rights in the age of AI-generated content.
You’ve probably never heard of this one, but your kids have!
As the debate rages on over whether Plankton's rendition of "Diamonds" surpasses Rihanna's original, a crucial question emerges: how should AI voice replication be regulated to protect artists' intellectual property?
Glimpse's study revealed a spectrum of opinions on the matter. On one side, respondents argued that artists should retain full ownership and control over their voices, and any replication without permission or compensation constitutes a violation of their intellectual property rights. They likened unauthorized AI-generated music to theft and plagiarism, emphasizing the need to safeguard artists' creative works from exploitation.
Conversely, some respondents saw potential in AI voice replication technology. They viewed it as a gateway to new artistic possibilities and creative ventures. However, even among this group, there was a consensus that artists' consent and fair compensation should remain central to the process, ensuring that the technology is used responsibly and respectfully.
The sentiment analysis conducted by Glimpse's generative AI-powered dashboard showed that people are more "cautious" than "joyful" about AI-generated music and its implications for property rights. This cautious approach emphasizes the need for balanced regulations that uphold artists' rights while fostering innovation.
Many respondents suggested that Congress should take action by passing new laws to protect artists and establish clear guidelines for AI voice replication. This preference for national regulation cut across various age groups and political orientations, signifying a widespread concern for safeguarding intellectual property rights in the digital age.
The stakes are high when it comes to this issue!
During a recent US Senate hearing, Senator Richard Blumenthal showcased the progress made in voice cloning software by having the technology recite his opening statement. The demonstration highlighted the convincing nature of the technology and its potential implications. There is a wide consensus that the rapid development of the technology is outpacing Congress's ability to keep up with adequate regulation.
The EU, however, is making much quicker progress with the establishment of the EU AI Act, the world’s first comprehensive AI law. According to the European Parliament, the EU AI Act aims to create a harmonized framework for the development and use of AI technologies within the EU, focusing on high-risk AI systems.
The regulation sets stringent requirements for AI systems that could pose significant risks to safety, fundamental rights, or the quality of life. It establishes a clear legal framework to ensure transparency, accountability, and human oversight in AI deployment.
The Act also prohibits certain AI applications, such as social scoring and subliminal manipulation, to protect citizens' privacy and fundamental rights. The EU AI Act represents a landmark step in regulating AI technology to safeguard citizens and ensure ethical and responsible AI use within the EU. If you are curious to learn more, you can read about the EU strategy here.
Stay tuned as we uncover more valuable insights through Glimpse's human insights platform. Until then, let's embrace the power of AI responsibly and respect the artists who inspire us.
Ready to unlock the power of real-time insights and data-driven decisions? Join the ranks of successful businesses and organizations by becoming a Glimpse client today! Gain access to our cutting-edge self-service research platform, tailored to meet your unique needs in language, emotion, and sentiment analysis.
At Glimpse, we believe that listening to the words, emotions, and sentiments of audiences is one of the best ways to generate actionable and predictive insights about the world.
Stay tuned next time for our latest thinking about the future of tracking studies, the promise of agile sentiment tracking, and first versus third party data trade-offs when it comes to understanding the evolution of audience attitudes toward any topic over time.
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